Last updated: 18 September 2026
This Cookie Policy describes the cookies and other tracking tools used by the website https://madeinevolve.com (hereinafter, the Website), the purposes for which they are used and how the user can give, refuse or change their consent. It is provided pursuant to Article 122 of Legislative Decree 196/2003, as amended by Legislative Decree 101/2018 (the Italian Privacy Code), which implements Article 5(3) of Directive 2002/58/EC (ePrivacy), in accordance with the Guidelines on cookies and other tracking tools of the Italian Data Protection Authority (Garante) of 10 June 2021 and with Regulation (EU) 2016/679 (GDPR). It supplements the Website’s Privacy Policy, to which reference is made for any further information on the processing of personal data.
The Data Controller is Made in Evolve S.r.l., Via Rosalba Carriera 26, 41126 San Damaso, Modena (MO), Italy, Tax Code and VAT no. 03497200364. For any request concerning cookies and the processing of personal data you may write to privacy@madeinevolve.com.
Cookies are small text files that the websites visited send to the user’s device, where they are stored so as to be sent back to the same websites on the next visit. Tracking tools also include technologies other than cookies, such as pixels and scripts, which make it possible to recognise the device or to collect information on the user’s interaction with the pages.
Cookies are divided into first-party cookies, set by the operator of the Website, and third-party cookies, set by parties that provide services integrated into the Website. As regards their purpose, technical cookies are necessary for the operation of the Website and do not require consent; analytics cookies measure traffic and use of the Website; marketing cookies measure the effectiveness of advertising campaigns and propose content consistent with the user’s interests. Analytics and marketing cookies are set only with the user’s consent.
On the first visit the Website displays a banner that allows the user to accept or reject non-essential cookies through buttons of equal prominence, or to choose by individual category. Until the user makes a choice, no analytics or marketing cookie is set and no tracking data is associated with the device.
The Website adopts Google Consent Mode v2. For users connecting from the European Economic Area, the United Kingdom and Switzerland, consent signals are set to “denied” by default. In the absence of consent, Google tools do not set cookies and do not read identifiers: they may only transmit aggregated signals without persistent identifiers (cookieless mode), which do not allow the user to be recognised from one visit to the next.
The user’s choice is stored in the technical cookie mie_consent for 180 days, after which the banner is displayed again. The choice can be changed at any time as described in section 6.
These are essential for the operation of the Website and for storing the user’s consent choice. They do not require consent pursuant to Article 122(1) of the Italian Privacy Code.
| Cookie | Provider | Purpose | Duration | Legal basis |
|---|---|---|---|---|
mie_consent |
Made in Evolve S.r.l. (first party) | Stores the consent preferences expressed by the user in the banner | 180 days | Technical cookie, exempt from consent (Article 122(1) of the Italian Privacy Code); legitimate interest in documenting the user’s choice (Article 6(1)(f) GDPR) |
In order to render the pages, the Website also relies on third-party technical services that do not set profiling cookies but receive the technical data required to deliver the requested resource, including the IP address: DigitalOcean hosting and CDN (Frankfurt data centre), Adobe Fonts typefaces (Adobe Inc.), Bunny.net video (BunnyWay d.o.o., Slovenia), Google Tag Manager, which manages the loading of scripts in accordance with consent preferences, and Google reCAPTCHA v3, active on the contact form to distinguish human submissions from automated ones. These services are described in the Privacy Policy.
These are set only with the user’s consent and make it possible to measure traffic and understand how the pages are used, in order to improve the content and structure of the Website.
| Cookie | Provider | Purpose | Duration | Legal basis |
|---|---|---|---|---|
_ga |
Google Analytics 4, via Google Tag Manager (Google Ireland Ltd.) | Distinguishes users and measures visits; the IP address is not recorded | Up to 13 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
_ga_* |
Google Analytics 4, via Google Tag Manager (Google Ireland Ltd.) | Maintains session state and counts page views | Up to 13 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
_clck |
Microsoft Clarity (Microsoft Ireland Operations Ltd.) | User identifier for session reconstruction and heatmap generation | Up to 12 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
_clsk |
Microsoft Clarity (Microsoft Ireland Operations Ltd.) | Links page views of the same session into a single recording | Up to 12 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
MUID |
Microsoft Clarity (Microsoft Ireland Operations Ltd.) | Unique browser identifier used by Microsoft services | 13 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
Microsoft Clarity records heatmaps and replays of browsing sessions; text typed by the user into form fields is masked and is not transmitted to the service.
These are set only with the user’s consent and make it possible to measure the effectiveness of Made in Evolve S.r.l.’s advertising campaigns on the provider’s platforms and to propose content consistent with the user’s interests.
| Cookie | Provider | Purpose | Duration | Legal basis |
|---|---|---|---|---|
_fbp |
Meta Pixel, via Google Tag Manager (Meta Platforms Ireland Ltd.) | Identifies the browser for conversion measurement and audience building on Meta platforms | 3 months | Consent (Article 122 of the Italian Privacy Code; Article 6(1)(a) GDPR) |
The providers listed in the tables also process the data collected through cookies for their own purposes, as independent controllers, in accordance with their respective privacy notices:
These providers are established in the European Union but may transfer data to their group companies in the United States. Transfers take place on the basis of the adequacy decision relating to the EU-US Data Privacy Framework of 10 July 2023, for participating organisations, or of the Standard Contractual Clauses under Decision (EU) 2021/914. For further details please refer to the relevant section of the Privacy Policy.
The user may change or withdraw the consent given at any time. The Cookie preferences link on this page reopens the banner and allows the choice to be changed for each category. Withdrawal takes effect for the future: cookies already set can be removed through the browser settings as described below.
All browsers allow cookies to be viewed, blocked and deleted. Instructions are available in the documentation of each browser, usually in the privacy or security section of the settings. The main options are:
Blocking all cookies may impair the operation of some parts of the Website and causes the banner to be displayed on every visit, since the mie_consent cookie that stores the choice cannot be saved either.
In relation to the personal data collected through cookies, the user may exercise the rights provided for in Articles 15-22 GDPR by writing to privacy@madeinevolve.com or by using the form on the page /policy/data-removal, and may lodge a complaint with the Garante per la protezione dei dati personali (Italian Data Protection Authority), Piazza Venezia 11, 00187 Rome, www.garanteprivacy.it. The procedures for exercising these rights are described in the Privacy Policy.
This Cookie Policy may be updated in the event of changes to the tools used by the Website or to the regulatory framework. If new cookies subject to consent are introduced, the banner is displayed again to collect a new choice. Last updated: 18 September 2026.
This English version is provided for convenience; in case of discrepancy the Italian version prevails.